

Not enough Americans will buy small euro cars. Do you seriously think they wouldn’t just do that if they could justify the cost of switching off a f150 assembly line to make a small car they would. Ford and Chevy both had a ton of small cars throughout the years but the sales aren’t there anymore.
Have you seen those byd cars on YouTube. Their mid price cars look like high end Mercedes over here. Meanwhile Ford and Chevy will sell you a $75000 pickup with all plastic interior.
None of the legacy companies are competing. Ever. The best we can hope for is rivian and other new players filling the gap.