Because anyone trying to pull that off would likely be defederated pretty quickly.

EDIT: That downvote I got was from Zuck himself.

deleted by creator

I think “normal society” will not be too embedded into the fediverse. The nature of its framework and the hoops you jump through to get into the verse keeps them out. (It’s absolutely easy btw otherwise I wouldn’t be making this comment)

I kinda like it that way. Plus I don’t have to deal with Nazi’s, racism, and overt data surveillance with my current federation set up so I’ll never go back.

Hardly seems like we’re big enough to bother, unless it’s low effort spam, astroturfing and general pissing in the well. Other than that, nothing.

What’s stopping “embrace, extend, extinguish” from happening to the fediverse?

What makes you think anything is stopping it?

Nothing for the first two but niche fediverse instances can always safely defederate without losing historical data or needing a painful migration. Expand and extend can happen - extinguish is impossible by design.

it would take thousands of independent systems to ‘embrace’ whatever changes [from BigCorp], and those changes would have to be proprietary… somehow… and then those instances would have to be dependent on those features.

so a shit-tonne of ‘what-ifs’ and ‘maybes’… unless the consortium regulating/defining the ActivityPub protocol is compromised by ‘big business’ theres no real way for this to happen.

the fediverse is in no more danger of being overtaken by some big entity anymore than SMTP [email] is… because at its heart, the fediverse is a protocol-based network. not an application framework.