The Wall Street Journal reported that Meta plans to move to a “Pay for your Rights” model, where EU users will have to pay $ 168 a year (€ 160 a year) if they don’t agree to give up their fundamental right to privacy on platforms such as Instagram and Facebook. History has shown that Meta’s regulator, the Irish DPC, is likely to agree to any way that Meta can bypass the GDPR. However, the company may also be able to use six words from a recent Court of Justice (CJEU) ruling to support its approach.
I think you’d have a hard time legally saying that they have to provide a service to users when that service is paid for by selling access to users via advertising, even if the user refuses to allow that access. It would probably qualify as “necessary for such performance”.
Having the extra option to pay to remove ads (while I think this price is ridiculously excessive) is a pretty reasonable compromise. Although it also feels kinda icky in the sense that it means you’re essentially turning privacy into a privilege for the wealthy. So I dunno, it’s a tricky issue.
Necessary for performance of such service is like needing your address to ship you food or your identity data to connect you with individuals seeking to employ you. EG the info is necessary and relevant to the performance of the actual task at hand not I need all your data so I can sell it to make money. The alternative is so expansive that it would automatically authorize all possible data collection which is obviously not the intent of the law.
I agree, but it’s not like using Meta is mandatory. You can decide not to use their services.
just because you’re not using their service doesn’t mean they aren’t using your shadow profile
Indeed. I can’t know for sure. But the GDPR is supposed to make that illegal.
That’s a different conversation.